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It’s that time of year again: what are the men’s hair trends 2015 going to be? We’ve looked at the latest runways and street style from the world’s most fashionable cities, these are our predictions for the top new hairstyles for men in 2015. Remember guys: trends for men evolve at a pace that you can keep up with. Therefore, the barbering trend of 2014 will continue and new looks will be variations of current styles.
Side Parting
We’ve talked about the side parting before but it will continue to dominate in 2015. To add a side parting is to get the effect of an undercut without shaving, and this hipster, vintage, or preppy hairstyle can be styled matte, shiny, messy, wavy, or up high.
For something different, try parting hair on the opposite side. One may be noticeably better, depending on if you have a ‘good side.’ Hair can be stubborn when it comes to change so use a little extra product while hair is trained to lie flat in a different direction than usual.
Messy, Tousled Styles
In reaction to the every hair in place slick trend, loose, messy styles are growing in popularity. They can be worn with same side parting or undercut you’re already wearing, just let the finished product have some texture and wildness. This works for every hair type and is a good way to add volume to fine or thin hair.
The Mop
Styles are all about reacting to what came before (see skinny jeans after years of baggy ones). The opposite of the slick look is hair worn loose and down in fringe. This isn’t school boy Justin Bieber (for the record, that style has never been recommended by us) but vintage inspired style that can be styled messy for that rocker cool look. Think Paolo Nutini!
It is a perfect style for curly or wavy hair. For fine hair, try adding some salt spray for hold and texture. This is a hairstyle rather than a specific cut so wear hair down some days, with a side part on others.
Long Hair
While longer hair isn’t for everyone, wearing hair long is becoming more common. The man bun has a lot to do with this, replacing the questionable ponytails of the past. Long hair doesn’t have to be really long, and of course won’t be when you first start growing it out. Often, anything chin length and longer can be cool. However, be sure to keep going for trims, though you won’t need them as frequently as with short hair. Unkempt hair looks lazy and unintentional compared to groomed and cared for long hair.
When hair is even longer, conditioning is a must. Add it to your shower routine early on while growing hair long to make sure locks are as strong as healthy as can be.
To chat about any of 2015’s most fashionable male styles, pop into the salon, visit our Facebook page or call us on 0191 511 0288.
As the bitter cold of winter sets in, we thinks it's the perfect time to heat things up with a new look. This season is all about texture, from fuzzy jumpers to new layers in our hair. Here are the top five styles to try out in the new year.
The Edgy Pixie
This season the usually sweet pixie cut gets a makeover with shaved sides, spikes, and tons of texture. This look can be rebellious and feminine at the same time (just like Kristen Stewart) and really accentuate the profile of your cheekbones, neck, and jawline.
My styling tip: Spray a volumising mist (like L’Oreal Professionnel Volume Architect) on your damp hair and then blow dry it in multiple directions using your fingers. Finish by working a light wax throughout your hair and parting it on one side and flipping it over in the opposite direction.
The Ruffled Petite Cut
Say goodbye to those stick straight angled bobs! This season is all about short, defined waves (like Sienna Miller's) that effortlessly frame your face, or peek out from underneath your favourite hat.
My styling tip: Blow dry your hair in an outward direction with your fingers instead of a brush. Then, use a polishing wax (such as L’Oreal Professionnel Metallic Gloss) to define and separate each tendril and style as you wish.
The Modern Farrah Fawcett
This popular cut takes inspiration from the 1970s beauty icon, but is still completely current. The shoulder-length feathery layers will work with or without a fringe like Taylor Swift’s and complement all face shapes.
My styling tip: Spray a volumising mist on your roots, then blow-dry your hair forward with your fingers until it is completely dry. Using a round brush, smooth the hair in multiple directions (up, down, left and right), then finish with a light hairspray.
The Blunt Midi Cut
Though texture is trending, this blunt mid-length style is having a major moment, too. It has absolutely no layers, just a straight across cut with a bit of feathering at the ends, and works best on those with an oval face shape.
My styling tip: Apply straightening balm on wet hair then create a long middle part all the way to the top of the head. Dry it with a paddle brush until the hair is shiny and straight, apply a serum all over and blow dry it again with the same brush until hair it is straight without volume.
Full Graduated Layers
Instead of the been there, done that, mermaid waves that we usually see on the red carpet, starlets like Megan Fox are opting for shorter, more graduated waves that fall just below the collar bone. This looks has natural volume and an effortlessly easy, yet sexy vibe.
My styling tip: Use a volumising spray and frizz control cream and twist your hair into a diffuser until it is dry. Use your fingers to frame tendrils around the face and finish by adding serum on the hair framing your face. Perfect!
The recurring dilemma of 'what to buy at Christmas' is upon us. We’ve window shopped since early October and with just a few days to Christmas, it’s time to make sure that we’ve got all of the gifts sorted for the big day. With this in mind, the team at Reds have devised a wonderful hamper of pamper, with presents to suit all price ranges.
For the ladies this winter, Elemis brings us a delightful range of gift sets in the Christmas Collection - all of the dermatologist tested technology of Elemis, but in pretty festive gift kits. We love the ‘Ultimate Gift of Pro-Collagen’ gift set- the little black dress of a gift. The Pro-Collagen range has sky-rocketed in popularity over the past couple of years, and with the glowing complexions of Cheryl Cole and Sienna Miller as success stories, it’s not hard to see why. It’s the ultimate skincare package in this range (and it comes very highly commended), and it’s a great way to sneak in some of that celebrity acclaimed Pro-Collagen Marine Cream with some more treats for the lady in your life.
GHD have also managed to get their collection out in time for Christmas, much to the delight of straight-hair enthusiasts. Named the Rose Gold Collection, this limited edition kit features the ghd Classic styler in beautiful rose gold. For that extra gift appeal, these little wonders are sold with a ghd hairdryer - a perfect present for anyone with wily, winter tresses.
As for the guys, of course, Elemis provide an extensive male skincare range but what if the man in question isn’t the moisturising type? Well, as an alternative this year, we bring you the wet-shave. A ritual that is proving to be hugely popular, the men who’ve experienced the difference of a professional shave return to the salon time and time again. Using a traditional cut throat razor to shave, our fully trained barbers use hot towels to fully open hair follicles and provide a relaxing facial accompanied by Sky Sports- what more could a man ask for?
With a huge range of products and services on offer, it’s often difficult to choose that perfect present. No fear- our Christmas Gift Vouchers could be the ideal gift for those who want to provide their loved one with the freedom to choose that perfect product or treatment.
But, if you’re still unsure about what to choose, feel free to pop in and have a coffee with one of my team. Our fully trained staff can talk you through any of our products or services, meaning that you’re guaranteed to provide your loved one with a gift they’ll adore.
Kerastase Travel Kits are brand new and they're ready for your holidays this season. So, whether you love your Bain Satin 2, Chroma Riche or Oleo Relax there is a perfect travel pack for you!
Each kit contains a 100ml 'Bain' shampoo and 75ml 'Masque' conditioner, all kept in a gorgeously sophisticated pouch which has enough room left in it for a couple of extra hair-ties and bits.
So, when you buy any three Kerastase products, you'll receive one of these great kits- they're airline friendly and conform to new regulations on the amount of liquid you are allowed in your hand luggage. Perfect!
We're thrilled to announce that we've several new Kérastase Ambassadors in salon.
After weeks of extensive training, our newly-qualified team will be fully equipped to offer clients the very best in haircare advice from the premium haircare brand on the market.
If you have any questions about your specific hair concerns, feel free to pop into the salon for a chat- there will always be an Ambassador available!
HD Brows are branching out into makeup, and not just with the odd product. The company calls it a ‘capsule collection for red carpet glamour’, but the extensive range of foundations, primers, liners, eye & brow palettes, lip colours, brushes, and so on looks anything but ‘capsule’ to us!
Developed with makeup artist Francesca Neil, who’s toured with Girls Aloud and is a veteran on tv shows like X Factor, Strictly and Britain’s Got Talent, this is “hard-working makeup; it was developed to make you look amazing under even the most challenging circumstances.
The Reds beauty team call it ‘Red Carpet’ makeup because that is the look that the range seems to be going for: movie star perfection that holds up under the glare of any spotlight. It is glamorous but the shades are natural and flattering. HD Brows have produced a makeup to help women create a seriously enhanced version of themselves.
A lot of these products have been road-tested for two years by the company’s celeb clients (among them One Direction, who -whisper it- use the Brow Colourfix wands “to fill out little patches in their stubble”). The foundation is currently used on the ‘Splash’ contestants, “because it won’t come off in the pool.” Hard-wearing indeed.
Despite its long-wearing credentials (and, frankly, to my surprise), the makeup isn’t thick and cakey, but feather-light and easy to blend, with Nicola calling it Tom Ford quality at Benefit prices.
We’ve just received the full range in salon, not long after the HD Brows team have used it to prep some of Hollywood’s great and gorgeous for the Oscars red carpet. Need we say more?
Makeup by HD Brows, priced £9 - £32.50, is available at Reds and Harvey Nichols department stores.
After weeks of deliberation, practise runs and artboards filled of different ideas, we’re delighted to have performed so well at this year’s L’Oreal Colour Trophy. Competing with 35 other salons, both our male and female looks won much acclaim from the judges in Leeds. Amelia and Brooke’s male concept performed particularly well, with their curly-topped look finishing in the top four!
Having wowed the judges with last year’s pastel pink offering, our ladies’ look was dramatically different, leaving subtlety behind with a vibrant blonde shade. It’s a look that our team were eager to try with Georgia, our salon assistant turned Colour Trophy model, so, after much discussion, the local girl had her look upgraded to a gorgeous rich blonde by Greg and the colour team at Reds.
Although Georgia hadn’t been particularly daring with her hair before, she was quick to describe it as really fresh and modern. She certainly loves the style, and tells me she’s going to keep my new shade of hair for a while. All of the Reds customers think her new hairstyle looks fab and that the shade of blonde really suits her – I’ve even encouraged her to keep it like this!
Susan x
Are you an experienced beauty therapist? We'd love to hear from you.
Due to the recent expansion of our beauty services, we're looking for beauty therapists to join our award-winning team.
Successful candidates will be fully qualified (NVQ Level 3) and have some experience of working in a beauty salon. Positions are generally full time, but we're willing to be flexible to the right candidates.
You'll enjoy competitive rates of pay, a fantastic working environment and the opportunity to expand your service portfolio with our excellent training.
To apply, visit our online application site at: bit.ly/SXgoSc.
Fiery red hair is something Hollywood has loved throughout the ages. Julia Roberts, Christina Hendricks, Nicole Kidman, Bette Midler and Diane Keaton have all been redheads, and dazzling and talented actors Lindsay Lohan, Debra Messing, Susan Sarandon and Kirsten Dunst are among those who make us covet the vibrant colour.
But from strawberry blonde to auburn, crimson to copper, there are so many ravishing reds available that it's difficult to know which is right for you. Equally, the maintenance of red hair can cause difficulties. Even without the presence of chlorine or shampoo detergent, pure spring water can draw artificial colour from strands, and UV rays from the sun can damage the already-vulnerable protein structure of colour-treated tresses. Whereas donning a hat and washing hair less often may suffice in the colder phases of our changeable climate, warmer weather, and the accompanying boost in sunshine, outdoor activities, and pesky scalp oil, calls for an updated hair care routine.
Primarily, if you don’t shampoo, it’s still important to rinse hair with warm water and condition. Though it won’t give you the squeaky-clean feeling that high-foaming detergents in shampoo provide, conditioner does contain emulsifying surfactants and will replenish dry, colour-treated strands. Try a nourishing conditioner from the Kérastase Chroma Riche line, which is great for preventing red from fading too fast. And, on the days that you do a wet shampoo, try to cleanse without working up too much of a lather- the less product you can get away with, the better.
Avoiding water altogether is the best colour-saving option on days you forgo a shampoo. Never underestimate the power of an oil-absorbing hair powder- even baby powder can also freshen strands and eliminate hair grease, and I know many a top stylist who swears by this cheap and cheerful solution.
To prolong your colour and make salon touch-ups less frequent, it’s important to invest in a colour-depositing shampoo- L’Oreal Chroma Care is my favourite. While the shampoos in the line not only contain UV filters and moisturising agents, they help to mend split-ends and are packed with pigment enhancers to help counteract fading. Weekly use is enough with these powerful products, but the results will retain that vibrant colour and rich shine between salon visits.
Hair is composed almost entirely of keratin, a tough, fibrous protein. However, colouring hair can open up the cuticle, causing damage and environmental stressors like water and sun can further deplete hair’s natural protein structure. A post-colour treatment is an effective way to combat damage- a perfect way to bring hair back to its natural state and seal in colour. Plus, it’ll provide the hair with a deeply glossy finish: perfect for that a-list appearance!
If you’re thinking of going red, be sure to pop into the salon for a full consultation. It’s a colour which requires careful choice to match your skin colour, so contact our lovely reception team on 0191 511 0288 to find your ideal match.
After a year in Sunderland city centre, Amelia and Co. have returned to Reds headquarters in East Herrington.
"It's great to be back," explains Amelia. "It's such a good environment to work in, and the great facilities here allow us to offer our customers fantastic customer service."
To book an appointment with Amelia or any of our stylists, contact the Reception team on 0191 511 0288.
It’s fair to say we’d all
like to look a little slimmer, a little younger and feel a little healthier.
Our celebrity friends seem to do it with ease- surely they can’t be that
perfect- so what’s their secret?
For some time now, the
world-famous and award winning CACI Facial Toning treatment has been voted the
most effective anti-ageing treatment available. CACI has a huge celebrity
following including famous faces from show business, music, media and royalty.
Therefore, it’s an
exciting month for the Reds team. The
launch of CACI Ultimate treatments at our salon will allow us to offer cutting
edge technologies like optical microdermabrasion, LED light therapy and Hydratone,
a first for Sunderland and exclusive to Reds.
But how does it all
work? CACI uses micro-current
stimulation of the facial tissues which delivers tiny electrical impulses that
mirror the body’s own natural processes. In most cases, you can hardly feel it,
with just a slight electrical tingling sensation.
At Reds, our CACI
treatments start with a discussion about your skin, product use and usual
routines. Then, the skin is treated to a
thorough buffing and cleansing with a unique microdermabrasion technique that
incorporates silicone carbide coated tips to slough away dead cells.
The next phase, LED Light
Therapy, is a cutting-edge treatment which is exclusive to Reds. Using the latest technology, light therapy
can reduce the signs of ageing and targets skin imperfections such as acne, blemishes,
scar tissue, wrinkles and stretch marks. The Light Therapy system
delivers specific wavelengths of red and blue light both stimulate the growth
of new skin cells and deep cleanse the skin with an antibacterial effect. The
combination of light therapy and microdermabrasion encourages tissue repair and
healing, and is particularly useful for the treatment of acne, scar tissue,
stretch marks and skin blemishes.
A first for the North
East, we’re proud to offer Hydratone- a
unique treatment which takes just 15 minutes to perform yet provides you with
an immediate and intensive skin hydration.
Combining active micro-current rollers with a unique silicon gel mask
that has been infused with powerful hydrating properties, Hydratone is designed
for people who are short of time but need deep hydration. The moisturising gel
mask becomes ‘charged’ so that the whole face is bathed in rejuvenating energy,
its dramatic softening action helping to plump out and smooth deep lines and
wrinkles.
Although all of this seems
complicated, clients always find the experience simple, enjoyable and
relaxing. And, unlike the hocus-pocus of
many conventional treatments, CACI is a results-driven method that certainly
works – and may help you avoid that scalpel for one more year!
Reds are ready to revolutionise the world of facial hair for a good cause, with the news that they have been announced as an official Movember Rated barber.
The only salon in the North to have been granted the privilege, the Reds team are thrilled to have been recognised for the quality of their work. Marshall Hall, Manager of the Reds Male Grooming Salon, is delighted with the award: “Movember Rated Barbers are best-in-class barbershops from around the world dedicated to fine grooming, fine moustaches and to changing the face of men’s health,” explained Marshall. “We really are excited to be part of this great network of Movember Rated Barbers- growing your Mo is a chance to reinvent yourself as well as your health, and we’re looking forward to helping the gentlemen of Wearside during the month of the moustache.
But why November, and why a moustache? The salon is a proud participant of the ‘Movember’ campaign, an international awareness movement to show support for prostate cancer.
Both Reds in Sunderland City Centre and the Herrington salon are both involved with the campaign, and they’re the ideal environment to kick off the revolution. Mo Bros, as participants are known, began their gentlemanly journey on 31st October, with the Reds ‘Day of Shaving’: a chance for all Mo Bros to start the month with a clean, close Reds shave. Furthermore, £5 of the cost of the shave gets donated directly to the charity.
The month of November, then, is a chance for Sunderland men to really reveal their true personality. Whichever moustache is chosen, be it wispy, handlebars, something waxed and grandiose or even the Pencil, it’s time to dust off a moustache comb and wax and rock a facial coat of arms.
This year, the Movember campaign is at its biggest, with organisers hoping to have the large number of registered Mo Bros ever in the quest to change the face of men’s health.
Plus, it’s never too late to join in to support such an important cause. The salon is running a fantastic promotion to help get your facial hair in training for the big month, by giving a free styling product to everyone who books a shave and a haircut together during the month of October.
It’s a celebration of colour at Reds this week, as two stylists have been awarded with a Colour Diploma from L’Oreal Professionnel.
Ashley Brennan and Brooke Taylor, who have been with the salon since they were 15, are thrilled at the news. “It’s great to be recognised with such a prestigious qualifaction after all these years of hard work,” explained Brooke.
With ever-changing demands from customers due to seasons and fashions, the Colour Diploma is an essential course for colourists wanting to know how to technically change someone’s coloured hair to always achieve perfect results.
“We looked in depth at colour techniques to ensure a better understanding of how to create the perfect result every time and approach these services with complete confidence,” added Ashley. “If L’Oreal say we’re expert colourists, I’m sure the women of Wearside will agree!”
Two years ago, men's Hairdresser Marshall Hall introduced his unique take on the traditional shave to the Sunderland market, leading to a resurgence of interest in male grooming. As a result, his client numbers are growing constantly.
During 2013 the traditional shave has been one of the most popular services available at the salon.
“The new mens salon at Herrington has been a resounding success as it provides men with the right type of environment for a haircut or shave, and we are developing new ideas all the time to improve comfort and ensure that men enjoy their salon experience” says Marshall.
Its fair to say we’d all like to look a little slimmer, a little younger and feel a little healthier. Our celebrity friends seem to do it with ease- surely they can’t be that perfect? Just what is their secret?.
Nicola Caffery, Head therapist at Reds in East Herrington can shed some light on the subject, and you don’t have to be rich or famous to enjoy.
“CACI facials tone your skin and help many of our celebs to look younger, many of my clients feel a great boost in confidence after a CACI. Its also the perfect time to try CACI as we now have our best ever CACI facial offer available at the salon, - its perfect for clients looking to start a course of CACI or to use as their monthly maintenance CACI”, said Nicola.
A course of 10 CACI courses is reduced to only £298 for a limited period, and the offer ends on September 31st. To book a course of CACI or an initial treatment, please call Reds on 0191 5110288.
Always at the cutting edge of fashion, style guru Alexa Chung’s new look is inspiring the women of Wearside to experiment with colour.
“Alexa’s style is always a good indication of what’s trendy”, suggests Amelia Hall, Manager of Reds City Centre. “Her use of dip dye inspired thousands of women across the country to follow suit, and I certainly expect her latest style to be in high demand.”
The new look, used by L’Oreal to advertise their Autumn/Winter collections, is much more subtle than last year’s severe dip dyed look. “Instead of a clear demarkation between colours, Alexa has chosen a much more subtle graduation of shades”, explains Amelia. “However, because there are a number of shades involved in producing the final look, it loses none of the impact of the dip-dye process. Lowlights are used throughout the hair to add movement and depth, and the finished look is both on-trend and subtle enough to wear to work.”
Alexa herself is thrilled with the look. “The style is matched incredibly well to my natural colour, and it’s only made the appearance of my hair shinier, so that’s a bonus. My stylists used L’Oreal’s INOA colour to make ribbons of colour which makes it look natural- it really is a style which is versatile enough for a modern lifestyle,” said Alexa.
“For those ladies who shy away from wacky, bold hair colours, Alexa’s latest look is classic and subtle enough to put them at ease, and ladies will look as good in the office as they do on a big night out,” continues Amelia. “In my opinion, the key to a good hairstyle is its flexibility, and Alexa’s natural style ideal.”
To discuss how to achieve Alexa’s new look, call Amelia on 0191 510 8126, or pop into Reds City Centre Salon in St. Thomas Street, Sunderland, for a full consultation.
With Frankie Sandford and Rita Ora both now sporting brand new hair extensions, the ever-popular service shows no sign of dropping out of the celebrity world. Yet, for those wanting to add length and volume to hair at a salon, many of the current bonding methods can be quite aggressive- bad news for those who favour a subtle, natural look.
However, a brand-new treatment offered by Reds believes Great Lengths hair extensions are the answer. Unlike many treatments which involve welding, waxing or knotting to the hair, Great Lengths invented a process which was much more kind to the hair. “The extensions are attached through structures which are actually very similar to human hair,” explained Natasha. “When these structures are activated, the extensions become securely bonded, and they’re also easy to form and gentle to the follicle.”
Somewhat of an extension expert, Natasha has been fully trained in the revolutionary system, and is impressed with the results. “Great Lengths extensions have the most natural effect of any system I’ve seen,” said Natasha. “Great Lengths use fine quality virgin hair cut from Indian womens' heads in religious ceremonies prior to their weddings. So it's real, and therefore looks extremely natural when used to augment hair.” Furthermore, the similarities don’t end when it comes to appearance: “The extensions can also be curled or straightened as normal,” explained Natasha. “If you leave it to dry naturally it will have a natural wave and texture to it - just like your own hair.”
As well as adding natural length to hair (Great Lengths Extensions can add up to 60 centimetres to the length of your hair) the extensions work well to enhance thickness. “If your hair is thinning, perhaps with maturity, or is inherently thin, fine and lank, this is a good way to give it more volume and swing,” adds Natasha.
It has to be said that hair extensions often have a poor image thanks to the treatment's association with the unnatural-looking bleached blonde tresses favoured by Z-listers. “I think customers will be surprised,” suggested Natasha. “When they are done well they are a very effective boost for hair. Cameron Diaz and Kate Beckinsale are two fans of Great Lengths, and they’re hardly chav-tastic!”
Now that the wet weather seems to have subsided, we're met with bright skies and blustery winds. No longer forced to cover our hair with a hat or pin back into an all-weather bun, it's time to turn up the heat in the Spring style stakes.
Highlights are one of the most popular Spring treatments, and if you want the most natural-looking highlights possible, it’s important to get colour applied in salon. A professional hairstylist has a much better chance of mimicking how the sun hits your tresses than you do squinting into the mirror, trying to smear a mascara-style brush in the right places. Although it costs more to have highlights applied professionally, the results are worth it, particularly when a visit includes a full consultation process to define your perfect look.
All salon colourists use basically the same formula for hair highlighting: a mixture of peroxide (which opens the hair cuticle) and persulfates- salts derived from persulfuric acid which strip the colour. Peroxide does damage hair, but it’s very important to visit a good salon to limit the amount of damage- too long a development time by an inexperienced stylist could lead to frazzled follicles!
When it comes to applying the highlights, it’s all about location. In a treatment such as a half head of highlights, the colourist focuses on the areas where the sun would naturally hit, like the top layers, around the face, and the crown. And, if you often wear your hair up, tell your colourist- they’ll also place a few streaks on the bottom layers, above the nape of the neck.
Regardless if you're a rich brunette or a dark blonde, using foils is the most efficient way to apply bleach to the hair. Your colourist will brush on a highlighting formula, and then wrap the strands in pieces of foil until they reach the proper shade. While you're sitting in the chair, the metal is reacting with the chemicals in the bleach to create heat, which helps strip out colour more quickly and deeply- perfect for those who have more pigment to begin with.
After the peroxide has lifted the right amount of colour, a good colourist will apply a toner to remove brassiness and blend the bleached areas. Toner will affect only the colour of the lightened strands, leaving your base colour intact. However, it’s still important to maintain your colour at home. Personally, I recommend L'Oreal Professional Serie Expert Silver Shampoo: a great product to prevent those brassy tones from sneaking into the hair.
Equally, it’s important to keep your lightened locks shiny and natural-looking by visiting the salon for a touch-up every 6 weeks or so. And, when wet weather returns and the sun fades away, you can always let your blonde streaks do the same!
Having endured the coldest Spring since 1962, the team at Reds have spent every available opportunity basking in this week's spring sunshine. However, it’s important to remember the drawbacks of the outdoors on the hair- it needs to be 100% dry to fight the frizz. Spending time outside creates curl and volume in naturally curly or wavy hair textures and leaving the house with slightly wet hair is going to add to the problem. Yet, everything’s not lost- using a pair of GHDs to smooth the cuticle down even further is a double whammy in the fight against frizz. You can also add dry shampoo to the scalp to help absorb perspiration or humidity before it causes the hair to frizz.
Exposure to the direct sunlight we’ve experienced throughout this week can also cause excessive
dryness, so continue your deep-conditioning regimen from winter, and don’t forget to dab a little extra on the ends. Personally, I recommend using moisture-enhancing products from wash to styling and, as ever, make sure you’ve got the right haircut. Whilst you can condition your hair and have the right styling products to seal your style, but without the right cut your hair won't fall in the most flattering way.
As well as an effective shampooing and conditioning routine, combat that dryness with L’Oreal Professionnel’s flagship product- Mythic Oil- a nourishing treatment that it is also one of the most effective styling products on the market. Infusing the hair with both shine and volume, the silky smooth serum doesn’t weigh the hair down. Instead of lying on top of the hair and making it limp like most treatments, the oil is absorbed quickly and nourishes from the inside out. Therefore, even though the product gives shine, it feels matte, avoiding the greasy feel of many oil-based treatments.
But the talents of Mythic Oil don’t stop there. Formulated to interact with the heat of hair dryers and straighteners, it also protects the hair from heat damage and makes it more pliable for styling- perfect for the textured looks that have featured so heavily in Summer collections.
Even if your hair is in tip-top condition, your follicles require the same treatment as your skin, so be sensible and cover up! Whether it’s with a headscarf, a hat or one of our popular UV filters, it’s important to prevent those harmful rays from damaging the hair. Kérastase Soleil Micro Voile Protecteur is one of my favourites. Formulated with Filtre Photo-Defense, it provides the hair with mineral oils, reducing the effects of humidity and protecting the hair follicle from any damage.
As well as using regular conditioner, I always recommend a specially formulated masque to give you that red carpet finish. L’Oréal Professionnel’s Lumino Contrast Masque does more than just condition the hair- it enhances the brightness of highlights so that your style shines with brilliance. This deep-acting treatment strengthens and conditions by replenishing the lipids in the hair, making it the ideal antidote to the stresses of the sun.
Susan x
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